Kérastase Genesis Bain Hydra-Fortifiant is an anti-hair-fall fortifying shampoo for weakened hair, prone to falling due to breakage.

It gently clarifies and reinforces fiber to reduce the risk of hair fall due to breakage. This ultra-delicate formula is ideal for fine or greasy hair to remove sebum and pollution particles from the scalp and fiber.

Benefits:

• Its gentle cleansing action soothes and hydrates hair from root to tip, leaving a lightweight feel.
• Enriched with a potent combination of Edelweiss Native Cells and Ginger Root, the formula strengthens the fiber for intense resilience to reduce the risk of hair fall due to breakage.
• Hair is prepared to be treated, fortified with a fuller and healthier look. 

Application:

• Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair.
• Add water and emulsify. Focus this first wash on the scalp using finger tips to massage the scalp and remove impurities. Rinse thoroughly.
• Apply a second quarter-sized amount of shampoo touch by touch and add water.
• The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends.
• Rinse thoroughly.

Kérastase is the world’s leading luxury professional haircare brand. Born in Paris in 1964, the brand has built its reputation on delivering exceptional performance on scalp and hair through exquisite products and personalized, in-salon treatments.

Loolia Closet is an online premium beauty retailer offering authentic makeup, skincare, and haircare products from the most prestigious brands worldwide, in addition to selected fashion items.